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Expertises

Leaders and Thought Leadership Communication: Persuade and Embody

Embodying your organization's voice maximizes your influence. This is partly because audiences pay more attention when an individual speaks, and partly because influence works in a system: leaders, corporate, employees, partners.

Therefore, it's essential to organize and coordinate your leaders' discourse to carry your strategic vision and engage with new audiences, both externally and internally—your primary influencers.

Vectors has developed a unique expertise in strategic positioning and daily management of communication, particularly digital, for leaders and institutional figures. 
Our services:

Strategic positioning advice for leaders 01

Operational onboarding of leaders 02

Operational management of their speaking engagements 03

Production of rich and innovative content (videos, audio, Q&A, op-eds, etc.) 04

01/ Banking Institution

Banking Institution

Breaking the Mold to Become the Most Influential Executive Committee on Social Media.

Vectors assists the Executive Committee leaders in:

  • Defining their digital communication strategy.
  • Establishing their presence on social networks (Twitter, LinkedIn, Instagram).
  • Providing daily operational support (content suggestions, assistance in creating audio and video content, highlighting events, announcements, and speeches).
  • Delivering reports.

Results:

  • Consistent growth in the influence of their accounts on social networks.
  • Highly qualified audiences on topics favored by each leader.
  • Ecosystem-based communication involving the entire executive committee.
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